Top Notch Training
Top Notch Training is a results-driven gym in Brevard County, Florida, offering personal training, group classes, and athlete development programs for all fitness levels. Known for their personalized approach and community-focused vibe, the team realized their outdated website wasn’t doing them any favors online. They partnered with Nerdy South Inc. for a website rebuild and a search engine optimization (SEO) strategy that would attract more members, improve visibility in local searches, and showcase the gym’s unique strengths.
The Challenge
Top Notch Training had an outdated website that didn’t reflect the energy, professionalism, or variety of services offered at their facility. The design lacked modern appeal, was difficult to navigate on mobile, and had limited SEO value—meaning it wasn’t showing up in local fitness-related searches.
Their team also needed a better way to communicate with potential clients, schedule consultations, and highlight their personal trainers and success stories.
The Solution
We kicked off the project with a deep dive into the brand, audience, and competitive fitness market in the area. From there, we implemented a new design that features vibrant visuals, service breakdowns, and real testimonials—all designed to reflect the professionalism and community focus that sets Top Notch Training apart.
- Rebuilt the website with a clean, mobile-friendly design that’s optimized for conversions
- Highlighted key offerings like personal training, youth athlete programs, and fitness classes
- Integrated strong calls-to-action and simple contact forms to encourage sign-ups
- Developed location-focused SEO content targeting keywords
- Created optimized meta data and improved page speed
The Results
After launch, Top Notch Training experienced measurable improvements, including boosted online visibility and a stronger user experience for new and returning users. They now have a modern website with a strong brand presence that will help them continue to grow their community.
For businesses like Top Notch Training, a website isn’t just a digital brochure—it’s a core marketing tool. With a new design and smart SEO strategy, they’re now positioned to grow their community and dominate their local fitness niche.
